Strategy and branding
Before anything gets made: what you’re actually trying to say, who needs to hear it, and how it should look and sound.
CPM Media
Events · Video & Story · Print & Publications · Web · Reaching People
In service of your ministry
Made together, so someone comes one step closer.
Start here
Not sure which one? Email zschwartz@chosenpeople.com and we’ll point you the right way.
What happens after you send it
We’ll review it.
We’ll tell you what we can take on now, what has to wait, and what it’ll take either way.
You get a timeline, and we work backward from your date.
What we can do
Strategy, creative, marketing, and distribution, under one roof. Most of what we make falls somewhere in here.
Before anything gets made: what you’re actually trying to say, who needs to hear it, and how it should look and sound.
Registration, email, ads, print, and on-site capture, all worked backward from your date.
Testimony, teaching, and field documentary, plus the shorts and social cuts that carry them further.
Newsletters, magazines, books, and program ads. Our original media. This house began on paper.
Paid campaigns, social, name capture, and list growth, so the message finds people who don’t know us yet.
Email journeys, landing and registration pages, donation pages, and the moments right after a gift.
Doesn’t fit any of these? Good. The odd ones are usually the best ones. Share an idea and we’ll figure it out together.
How to get the most from us
A few things that help every project ship sooner and land better.
Before dates and copy are locked, we can usually find a stronger, cheaper approach. After that, we can only execute.
You know your ministry better than anyone, so the substance comes from you. We bring the craft, and we send templates so you’re never staring at a blank page.
“We need 300 registrations by October 5” gives us room to find the shortest path. “We need three emails” may not be the shortest path.
Projects with one voice ship on time. Projects with a chorus ship twice.
Date, price, speaker, approved copy. When facts move, the timeline moves with them.
A fund code from Dave before we can start, and a list request from Zhava if you’ll be inviting people. Both take lead time, so start them early.
| Small edit to existing work | 3 business days |
|---|---|
| Single email send | 2 weeks |
| Single ad | 2 weeks |
| Landing or registration page | 3 weeks |
| Multi-piece campaign | 4 weeks |
| Video production, shoot to delivery | 6 weeks |
| Print piece before mail date | 6 weeks |
| Full event campaign before first send | 8–16 weeks |
Short on time? Come anyway. We’ll tell you what’s possible and be honest about what it affects, so you can decide with eyes open.
Who we are
You don’t need to decode our structure. You just need to know who has your work.
Direction, ideas, and project management. Makes sure everything crosses the finish line. The idea door opens here.
Campaigns, email, social, giving pages, and the web. With Jeannette on email and Genna on social, registration, and event pages.
Testimonies, teaching, and the field. With Sherly, Hallel, Jann, Nathan, and Sarah.
Newsletters, magazines, and books. With Emily, Elisabeta, Neal, and Melissa.
The sites, the tracking, and the wiring underneath, with Kie. Quiet when it works.
People give us their attention freely. The email opened on a hard day. The testimony watched at one in the morning. The newsletter carried from the mailbox to the kitchen table for thirty years. Nobody owes us any of it.
So we treat every touchpoint as ministry. A registration page can welcome. A receipt can give thanks. A reminder can encourage. Nothing we send is just administration.
Given freely. Spent carefully. Built to last.